Professionalism matters when you are running your own business, regardless of what it is. Last minute cancellations, no-shows, or tardiness is unacceptable. If your customers or consultants cannot depend on you to keep your word, then you cannot depend on them to help your business grow.

Avoid letting people down by planning well in advance and double-checking those plans as the date and time approaches. Be sure the venue is free, verify the number if people attending, open during the times when your posted business hours are advertised. If you have a last-minute issue, try to have a valid back-up plan that has been acknowledged by most. The last thing you want to happen with your business is whispering behind your back about how you always drop the ball.

Being there, they say, is half the battle. But if you are always there, you may just begin to win the game!